All businesses / UGC creator for brands

Fingerprint: capital · hours · speed to income · margin · ceiling. The dashed line is mid-scale.

Start a ugc creator for brands: the real numbers

You are the face in the ad, paid per video. Below is what it actually costs, how long before money arrives, and the part most guides leave out.

Startup capital

€300–€1,500

Hours / week

8–25

First income

~6 wks

Net margin

90%

Saturation

high

Realistic ceiling

€400–€2,800

What nobody usually tells you

Brands pay roughly €80–300 a video and you can start within weeks. But you are the product: the income stops the day you stop filming, and you're competing with everyone who owns a phone and a ring light.

The route, in five steps

  1. Make five spec videos for brands you actually use
  2. Price per video with two revisions included, never hourly
  3. Pitch brands directly, not only through marketplaces
  4. Shoot three variants per brief — it triples your value
  5. Raise your rate every five paid jobs

What you'll need to buy

These are the categories every ugc creator for brands pays for in the first month. We break down what each one actually costs at this size on the tools page.

ring lightmicrophoneediting softwareportfolio site

Does it hold up for you?

These numbers are the average case. Whether this business clears your target depends on your capital, your hours and how long you can wait — put them in and see.

Run my numbers → See the tool stack